3 Ways We use our Church Facebook Page
Last week, I started a conversation about the 4 Ways I think about my Social Media Presence and particularly my personal twitter account. This week, I want to unpack the 3 Ways we think about our Church’s Online Presence.
A couple of general thoughts:
First, we don’t have a Twitter Account for NextLevelChurch.com. In an attempt to not just market to people, but actually have a dialogue with them, we don’t have one. We want our personal interactions to be to actually NLC staffers, etc. (For a list of NLC Staff go here.)
Second, We don’t do everything on our church Facebook page. It’s not the end all be all for our church. NextLevelChurch.com is that for us. However, our church Facebook page is one of the most important virtual presence’s we have, quite simply because
So what are the 3 Ways we think about our Church’s Facebook Page? Here you go…
1. We Celebrate.
There is no greater place to post pictures, share wins and celebrate for our church than on our Facebook page. So often, we, the staff, get to hear the stories but not everyone in our church does, and we certainly don’t have time in our weekend services to share them all. So, Facebook is the perfect place to do that.
2. We Promote.
There’s nothing wrong with promoting what’s happening and coming up at Next Level Church on our Facebook page. What a great (and free, btw) place to remind people and let them know what’s going on and how and why they will want to be apart of it.
3. We Invite them into the Conversation.
The third and final thing we do is perhaps the most powerful thing… We invite them to tell us their stories! For us, a win is a name and a story, and by using our Facebook page, we can see and hear both! Social media is meant to be a dialogue, not a monologue. That’s why it’s better than TV or radio. We want to hear the stories of life-change that are happening across our NLC family.
Hope that’s helpful,
#AddingValue